Dissolve Creators:
Community Live Feed
2023 - 2024
Product Design · UX Design · Interaction Design
Dissolve Creators™: Community Live Feed was developed to bring real-time interaction and visibility to a growing network of filmmakers, photographers, and visual creators. As the community expanded, there was an opportunity to move beyond static profiles and create a more dynamic space for sharing work, discovering liked-minded creatives, and staying engaged with the creative community.
As Product Designer, I led the experience design from early concept through implementation, defining the information architecture, user flows, and modular components that would power the feed. Working closely with developers and leadership, I shaped a system that balanced engagement, discoverability, and scalability.
Overview
Timeline
5-week launch, with ongoing updates across the following year.
Trello, Adobe XD, Browserstack, Userbrain
Toolkit
How might we foster a sense of community by providing a real-time space for users to share updates, insights, and creative work?
The challenge
Each UX/UI project I take on follows a structured, iterative process.
The process moves from defining the problem and user needs through to ideation, design, development, and refinement. It remains flexible, evolving through feedback to create thoughtful, user-centered outcomes.
Based on experience and business objectives, it’s not uncommon to adapt or move between stages, particularly within fast-paced, agile environments.
My approach
Design process
The design process began with understanding how creators were already interacting on the platform through direct messages, feedback, and observed behaviour. From there, I explored how a live feed could support real-time sharing, discovery, and connection within the community.
I also reviewed comparable platforms to identify familiar interaction patterns and gaps, particularly around visibility and networking for stock creators. These insights shaped a simple, feed-driven experience focused on engagement, content sharing, and strengthening the sense of community.
What stood out to me:
Untapped potential in incorporating a feed-style real-time activity feature for free photo and video content platforms.
Networking opportunities among stock content creators were MIA.
A scarcity of photo/video creator jobs became apparent.
Developing concepts
Design process
Building on the research, I mapped the information architecture and core features for the live feed experience.
The focus was on creating modular community components that could surface activity, highlight creators, and support discovery in multiple ways.
I designed a flexible structure that allowed features (AKA “modules”) to roll out in stages, balancing ambition with the realities of an early-stage platform.
From there, I developed wireframes and prototypes for the live feed and supporting modules, including personalized timelines, creator discovery, and trending content. The experience was designed to encourage ongoing engagement while remaining intuitive and scalable, with features like tailored content visibility and “you’re all caught up” prompts to guide users as activity levels evolved.
Core features
Design process
A significant increase in user engagement, with community members actively participating in real-time discussions, sharing content, and providing instant feedback.
Positive feedback from users regarding the ease of use and the sense of community fostered by the live feed feature.
Successful collaboration initiatives within the community, resulting in joint creative projects and challenges.
This case study illustrates how the introduction of a dynamic live feed feature transformed the Creators Community into a lively and collaborative space, meeting the desires of visual content creators for real-time interactions and community engagement.
Final result
Design solution
The project revealed the importance of prioritization when introducing new community features. Early concepts included a large number of modules, but only a portion were implemented to ensure focus and usability at launch.
Future iterations would benefit from a more phased approach, allowing engagement patterns to guide feature expansion and inform what truly adds value for users.
As the live feed evolved, further design work shifted the layout from a single upload per scroll to a waterfall-style loading grid. This update improved browsing speed and content discoverability, while skeleton loading states were introduced to better support buffering and create a smoother, more responsive experience.
The experience also highlighted opportunities to refine content personalization and explore algorithm-driven visibility, ensuring users see the most relevant activity. Internally, the project reinforced the value of clear communication and structured collaboration across teams, particularly when building new product features in evolving environments.
Learnings
Design solution
A more phased-out update after the initial launch to gradually roll out improvements.
Market validation
📸 14,000+ photos and videos uploaded by contributors
(as off December 2025)
85% increase in live feed engagement
(likes, comments, saves, downloads)
Increase in returning users
(from screen recordings you can see users uploading multiple times)
